SUGAR Cosmetics
Ecommerce • D2C
Amount Raised
$15.3M
~ ₹144.5 Cr
Round & Type
Series D
Venture Capital
Funding Date
Sep 1, 2026
Q3 2026
Lead Investor
A91 Partners
info
Company Overview & Solution
A prominent player in the Indian direct-to-consumer beauty space selling makeup and everyday skincare products (Note: The recent round was a down round at a 75-80% valuation cut).
inventory_2
Product & Solution
Beauty and personal care products across four brands: SUGAR, POP, ENN, and Quench Botanics.
target
Target Market & ICP
Indian consumers seeking beauty and personal care products.
paid
Deal Terms & Syndicate Intelligence
Funding Round
Series D
Funding Type
Venture Capital
Amount Raised (USD)
$15.3M
Amount (INR / Original)
₹144.5 Cr
Date of Funding
Sep 1, 2026
Lead Investor
A91 Partners
Syndicate / All Backers
A91 Partners
Investor Structure
1 Investor(s) • Venture Capital
Use of Funds
Stabilisation capital following a difficult FY25 and aggressive offline expansion.
business
Company Profile & Footprint
Industry
Ecommerce
Sub-Industry
D2C
Business Model
B2C
Year Founded
2012
Team Size at Funding
N/A
Headquarters
Mumbai
groups
Leadership & Executive Intelligence
verified
Verified Primary Sources & Coverage